New Ideas in Tourism
Values that will increase in importance according to futurologists:
Inspirational, Meaningful & Social: experiences and self-awareness
Health & Ecotravel: health and sustainability
Minimalism & Hedonism: stripped-down luxury
Millennials vs. Generation Z: setting new expectations and priorities for both guests and employees
We believe in Systems Leadership in marketing cooperations, due to their gain in relevancy and synergy over time.
One of our current projects and an exemplary concept of our approach: www.amorhotels.com Romantic & Mindful Places
„Amor Hotels“ is a collaboration of hotels that have adapted a mindset of mindfulness and mutual understanding as well as a careful usage of natural resources.
New values in times of crisis
After the turbulent last few years, the modern-day guest longs for a return to familiar values – “back to the roots”, regional and sustainable hotel management therefore plays an ever more important role.
With an increased focus on health and hygiene, it is becoming necessary to instill confidence in potential guests and to fill empty rooms.
With the “AMOR” brand, we are a start-up in the tourism sector that is currently searching for mindfulness coaches, holistic coaches, as well as hotels, but also co-founders and young professionals that show interest in this concept.
Furthermore, marketing campaigns and cooperations in the commerce and trade sectors can produce synergetic effects as well. Feel free to contact me for the development of a concept for a joint positioning.
Further reading and exchange of ideas:
www.wisdom2summit.com Through our series of conferences, meet-ups, and workshops, Wisdom 2.0 strives to bring this conversation to the world in an accessible, innovative, and inclusive way.
Global Sustainable Tourism Council (GSTC)
GSTC manages global standards for sustainable travel and tourism, and acts as the international accreditation body for sustainable tourism certification.